Are You A Professional and Ethical Product Review Blogger?

One of the hottest online marketing trends for big and small businesses online is to use the services of a product review blogger. With businesses reaching out to us each and every day, it is important to remember that professional business ethics do come into play.

Every product review blogger needs to present themselves and their blog in a professional manner to attract the businesses who want to sponsor them to networking events, donate products to them for reviews and these same businesses often times will purchase advertising space on reviewer’s blogs. With that said, here are a few things that professional bloggers need to remember.

1. It is your responsibility to always write the truth about a product you are reviewing. Just because a company donated the product for you to review, doesn’t mean you have to fudge the review to their liking. If the product or business service you are reviewing has some issues, it is your job to speak truthfully about them but do so in a tactful manner. If you feel very negative about a particular product or service, speak to the company before posting it to see if something can be worked out. Give them the final decision on whether or not it should be posted.

2. When you write up your thoughts and opinions about the products or business services, it is your job to write it up in great detail. What do I mean about that? The company and your readers deserve more than a few sentences or a paragraph. Take your time writing it and give your readers the informational facts that they need to make an informed purchasing decision.

3. When you are promoting your reviews on various social media outlets and representing a company and their products or business services, it is your job to do so professionally. Way too often when I see reviewer’s promoting a company’s products on XYZ social media site, they are inter-mixing in offensive language or inappropriate postings between the marketing posts for that company. I can tell you for a fact that company’s feel that you are representing them and you need to remember that when you are posting XYZ in between your marketing posts.

4. If a company requests that you do something or for you to say something in your write up that you are not comfortable with, then don’t do it! Personally, I have had company’s ask me to harvest emails for them from commenter’s or they have asked me to turn over my newsletter email list to them. This would be unethical to do since email harvesting is illegal. Furthermore, you never want to represent a company that has a shady reputation just because you want to receive a free product in return. In this type of business, reputation is everything and I wouldn’t want to tarnish mine by dealing with a shady company. You have the right to turn down any unethical requests made by a company.

As you can see…these are just 4 important reminders that all professional product reviewers need to keep in mind when they are accepting sponsorships and donations by company’s who are seeking them out to market their products for them. It is your responsibility to always be the professional.

Professional Planning Services

Business Planning is one of the most inherent and yet often ignored aspect of managing a business. It should be the first step to starting a business and should also be reviewed every successive year, taking into account any unforeseen events that may have occurred and also the current progress.

There are many types of business plans. You can begin with a complete business plan which takes into consideration every facet of the business, and the individual plans to cover the various different sections of the business. Each plan should be comprehensive and systematic. It should show the path to greater efficiency and growth in the company and have sections which deal with any pitfalls that may arise and with any changes in the economic scenario.

Since a Business Plan often forms the foundation of any good business, it is important to get good professional help in formulating this plan. There are some guidelines and processes which are standardised, but there are also many distinct factors which impact a specific business plan. Business Planning Services are experienced in all aspects of planning, and can provide the building blocks for growth and evolution. They can also correlate expectations and execution. A good business planner will be able to chart out the strategies for dealing with inter-department issues, with day to day decision making processes and above all it will map the progress expected and also any lack of progress.

Another important Plan for any business is the Marketing Plan. It does not stand in isolation, but works in coordination with a comprehensive business plan. When it is being formulated it should take into consideration a thorough analysis of your industry. A professional Marketing Planner will be able to look at all aspects of your industry, ranging from the existing distribution networks, to the new technologies which affect this network. The planner will also be able to analyze your specific market segments, and also all the determinants of these fragments. They will also analyze the market trends, and develop strategies which will incorporate these trends into your long term plans. An experienced Marketing Planning professional will be able to draw up pricing and positioning strategy, in relation to the overall all inclusive scenario, rather than one which is only based on your organization’s individual requirements.

Strategic Planning is another segment of planning which is crucial in the overall planning process of any organization. The first step in strategy planning involves chalking out the organization’s strategies, then the strategy tactics and then the methodology that shall be followed. A professional strategy Planner will be able to focus on the core competencies of your company, and how those can be augmented further. They will draw out a blueprint which will encompass all the segments and they will also be able to guide you on how the mapped out goals are going to be achieved.

As is evident, not only are business plans important, but they also need to be drawn and elucidated carefully. They impact every aspect of your organization, hence they need to be well planned, and clearly expounded. Professional services in the planning segment can prove immensely beneficial and lucrative for the growth of the company.

Professional Sports Team – Play For Keeps

Professional sports team is what brings recognition, fame and money to a player who has chosen this sport as a career. Along with other business and commerce, professional sports team generate the highest revenue for a country, and have an organization backing them up in all their en devours. In a survey conducted recently, it was found that nearly $15 million was the total revenue from professional sports. The main players in this are those in National Football league (NFL) and National Basketball Association (NBA). The National hockey league (NHL) and of course the Major league Baseball (MLB) have their share to contribute in this revenue as well. Some of the players who are renowned are said to bring in highest income with the sponsors and contracts they sign. However, other sports such as motor racing, golf and tennis are yet to feature in this industry. The mode by which teams earn is through matches that are played where the stands are filled with enthusiastic audience, and by TV viewer ship as well. If a team is from a smaller league, they work harder in marketing the team and its players.

The minute a sports player chooses to take up that particular sport as his line of career and plays full time, he is called a professional player and teams that are managed by companies are called professional sports teams. They bring in support from crowds, companies that want to use the players to promote their products and services and of course by putting on a good fight against opponent teams. If their performance on the field is good, the fans will mount whereas if they show poor performance and are not consistent, they could even get thrown out of the team. There are many players who sign contracts with teams to play for a season and then move on to another once this is completed. Else there would be those players who are not stable or reliable in their performance and so might be sold to other teams. This is a common sight in Football leagues, for players to be swapped between teams.

Recently, the team of Inter Milan sold their star player Hernan Crespo to Chelsea, prior to which they had the same thing with Ronaldo. Each player has an agent who will negotiate a deal with the team that is interested in them and if things are suitable to both parties, the contract will be signed. This is how these team operate and at the end of the day, all that matters to them is which player brings in most revenue and is most popular. In Professional sports team, the players all get to quote a price depending on how famous and valuable they are to the team. This way they earn a steady income for themselves and add value to the team they are associated with. Baltimore Orioles, Boston Red Stockings, Chicago reds, Florida Marlins and Kansas City royals are some of the professional sports team in baseball leagues.